Q: What is a GetJar Web App? :: Knowledge Base

Mash

Posts: 280
Joined: 2008 Oct 29

Q: What is a GetJar Web App?

A: A Visual Bookmark is a package of small mobile applications (Java, Symbian, Windows Mobile, BlackBerry) that is provided free by GetJar to the owner of any mobile website or web app. The Visual Bookmark becomes a "launcher" application for the mobile web site. Users download the VB from GetJar and it resides on the phone in the same area as other downloaded applications. When the VB is clicked, it opens the browser and directs the user to the mobile site.

The main benefit of the VB is to make the mobile site stickier for the user, and more likely to be launched. Otherwise, the mobile site URL is simply a link in the browser bookmarks list, and less visible. Since we launched the VB a few months ago, our statistics show that a Mobile Web App with a VB is launched almost four times as often as a standard browser link.

The second benefit of the VB are the statistics that GetJar provides regarding handsets hitting the site, what handsets download the VB, when the site is launched, how many times it's launched, etc. These stats are available to the mobile developer within his Developer Portal on GetJar.

To learn how to create a Visual Bookmark, please see http://forum.getjar.com/link/kb_9

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Change history: 2009 Aug 05 [ chrisdury ]

2009 Mar 19 [ pmork ] [Active]

2008 Sep 12 [ Mash ]

2008 Aug 06 [ GetJar_Ilja ]

2008 Jun 28 [ Bill ]

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